Paid Media Manager (remote)

We are a digital media company that delivers conversion-focused content & integrated marketing solutions in search of a Remote Paid Media Manager. We are PACIFIC, a marketing agency that delivers conversion-focused content & integrated marketing buzzword, buzzword, buzzword,…Here’s what we do: Collaborate with a killer team of marketers across the agency to make our clients’ brands a lot of money, make our clients the heroes of their companies, and deliver award-winning work that integrates performance marketing and brand-building in a way no one ever thought to do, and that no one can do better than us. Our clients include enterprise brands (ex. Expedia Group, Petco, CVS, American Home Shield, Kohler), start-ups (ex. Hopin, Client Giant), and non-profits (ex. Water.org, San Diego Blood Bank).

If you want to see some of that work, check out our reel video for some examples: https://www.youtube.com/watch?v=3Rpi98TXUKE

This is a remote position for candidates all across the U.S.

Salary range: $70,000 – $90,000/year

/ What you'll do

The Paid Media Manager acts as the day-to-day lead and subject matter expert (SME) on new and existing Paid Media client accounts. They are responsible for all aspects of managing SEM, Display, and Social campaigns including keyword research, implementation of strategy, account structure, daily bidding optimizations, performance against KPIs, development of ad copy, and landing page recommendations.

The focus of the Paid Media Manager will be on improving performance, providing recommendations, and executing against client deadlines, as well as responding to ad-hoc requests.

You will be the face of PACIFIC to our paid media clients for all aspects of program management, strategy, & execution.

  • Manage paid media campaigns for clients across multiple search, display, and paid social advertising platforms
  • Optimize paid media execution and budget management to achieve optimal performance to client-specific KPIs with available client investment
  • Create and implement testing & optimization strategies for specific target audiences, segments, ads, and landing pages
  • Research and compile industry trends data to provide strategic insights above client’s expectations
  • Quantifying and prioritizing initiatives/opportunities accordingly
  • Provide clients with weekly program performance updates & program insights identifying areas of opportunity & communicating key wins
  • Manage relationships with 3rd party platforms & vendors

/ Your Background

We embrace diverse backgrounds, but at a minimum, our ideal candidate fits the following profile:

  • 2-4+ years of experience in paid media marketing on the Google Ads & Facebook Platforms (ie: experience with bid management and optimization of paid media campaigns across multiple channels & platforms including paid search, display, and paid social.
  • Experience managing large media budgets and hitting monthly goals for spending, revenue, and key performance metrics
  • Experience with direct client relationship responsibilities includes regular reporting, collaborative strategic planning, and performance management
  • Experience with Google Analytics
  • You are entrepreneurial spirited and a self-starter; able to work both independently and in a team environment
  • Certifications:
    • Google Ads
    • Facebook Ads
    • Google Analytics
  • Advanced Excel skills
  • Ability to handle multiple tasks in a fast-paced environment, under tight deadlines.
  • Basic understanding of SEO principles
  • Strong verbal and written communication skills.
  • Detail-oriented and organized.
  • Exhibit enthusiasm, passion, creativity, and commitment.
  • A Bachelor’s Degree is strongly preferred


/ Apply Below

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